How the Concept of ‘Branding’ Ruined Capitalism

How the Concept of ‘Branding’ Ruined Capitalism

Here’s a quick tip for all you aspiring marketers out there; people are stupid. They’ll buy products for a million and one reasons, and it’s entirely possible that none of those reasons include any variant on the words ‘need’ or ‘good’. People will buy one product over a similar product simply because they like the way that the box looks at the store. God damn.

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Myth: Capitalism Lifted Millions out of Poverty

Myth: Capitalism Lifted Millions out of Poverty

Fact: Members of industrialised nations imposed their own definition of wealth onto indigenous populations and, using this, determined that those populations to be ‘poor’ because of the lack of what made their own nations ‘rich’. They then capitalised on this new information by promising to make them rich, but instead exploiting them for cheap labour.

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